Journal
Editorial deep dive

SaaSpocalypse Now 2026: KiwiSaaS brings its national SaaS conference to HNRY Stadium Wellington

MICE editorial — 22 September 2026 Wellington Tier A

KiwiSaaS runs SaaSpocalypse Now 2026, a one-day national SaaS community conference at HNRY Stadium Wellington on Thursday 24 September 2026 (9am-6pm), with around 300 attendees, 20-plus speakers and three functional streams.

SaaSpocalypse Now 2026 comes to Wellington

KiwiSaaS is bringing around 300 people from New Zealand's Software-as-a-Service sector to HNRY Stadium Wellington on Thursday 24 September 2026 for SaaSpocalypse Now 2026 — a single, practical, community-run day themed around "moving to the New SaaS." According to the organiser's event page, the day runs 9am to 6pm, with registration from 8am, and features 20-plus SaaS leaders across three functional streams.

The conference is listed on the organiser's own live event page, which sets out the agenda, MC, speaker roster and venue, with registration handled via Humanitix. Despite the tongue-in-cheek title, this is a genuine industry conference rather than a satirical listing.

Who runs it

The event is produced by KiwiSaaS, the national community for New Zealand's SaaS founders and operators. KiwiSaaS runs a year-round programme of webinars, regional meetups, workshops and its flagship national conference. The conference MC is Nicole Retter, founder of the family-organisation app PAM.

Who it is for and the programme

The day is aimed at SaaS founders, operators and leaders across the New Zealand ecosystem. Attendees spend most of the day in one of three functional streams — Sales/Marketing/GTM, Product/Engineering, and People/Ops/Leadership — grouping people with peers who share their role and constraints.

The published agenda opens with a morning keynote on market strategy, operating models and benchmarks, followed by morning and afternoon functional deep-dives and a forward-looking session per stream. The organiser lists speakers and hosts drawn from Xero, Serko, Re-Leased, Ideally, Envato and others, with a recurring thread across all streams on the practical impact of AI on go-to-market, product and org design.

Venue and logistics

The conference uses HNRY Stadium Wellington, configuring several spaces from a 300-seat gallery down to smaller breakout rooms. HNRY Stadium is the naming-rights name for a Wellington-region rugby ground (the former Hutt Recreation Ground, Petone) — an unconventional but confirmed conference setting, which the organiser leans into with stadium tours and social programming, the day closing with drinks and a Wellington "Total Bad SaaS Awards" session. As a venue outside the central city, delegates travelling from Wellington CBD or arriving via Wellington Airport should plan ground movement accordingly; this is noted only as context.

Why it matters for NZ MICE

SaaSpocalypse Now is an anchor gathering on New Zealand's tech-sector business-events calendar — a roughly 300-delegate, single-day national conference that concentrates the country's SaaS founders, operators and investors in one room. Its repurposing of a sports stadium as a multi-room conference venue, and its blend of structured programming with social and awards content, make it a useful reference point for how NZ industry communities run mid-scale, high-engagement professional events.

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